Local softdrink brand RC Cola has been one of the trending topics on social media since Thursday, November 26. In case you’re wondering why, the brand released their latest advertisement with a somewhat unusual concept.
It all started with a young teenager who arrived home from school, sobbing, asking his mother, “Ma, ampon po ba ako?“. The mom, who looked concerned, went over to his son and reminded him to not be affected by what other people say about him.
Now, here’s where things started to get hilariously weird: the son then took off his bag and his school uniform, laid on the table face down, and said, “Ma, ipaliwanag mo sakin bakit may apat na baso ako sa likod!“. If that’s not weird enough, the mom tearfully told her son, “Matagal na naming itinatago ito sa’yo, anak.”, she then removed her scarf, separated her head from her neck, and revealed a bottle of RC Cola underneath it. WOAH.
Check out how the ad ended:
The internet is confused
People on the internet didn’t forget to share their thoughts on this unusual ad they saw on social media. Some called it ‘weird’ and ‘creepy’, while some said that this is hilariously brilliant, a totally new way of promoting your brand to the audience.
Here are some reactions to RC Cola’s advertisement:
Me watching that RC Cola advertisement: pic.twitter.com/YtjY2y4fZX
— james morrison 🅴 (@dudeistheword) November 26, 2020
If 2020 was an ad—
RC cola pic.twitter.com/MyBDj0Wm2N
— universe (@chrsmsuez_) November 26, 2020
yall have to admit the fact that RC Cola's goal was to truly shock the social media with weirdness and that is something out of the norms of advertisements. It's always been like cheesy love and sad stories, and they went really out there, kudos to the team who thought of this! pic.twitter.com/GEb1Y9IMXf
— fish girl just skimming through tl (@bobtheb1232) November 26, 2020
I'm about to check my mom if she's an RC Cola bottle pic.twitter.com/Y2RDlFrGT5
— RAVEN (@cylldanvers) November 26, 2020
Rc cola ad says that even when you feel empty or indifferent or things turn not as you expect it to be, our Mom will always be there to fill-up those emptiness and make us feel that we’re not alone. pic.twitter.com/1c4Pg7IvNz
— Chino (@chino_estacio) November 27, 2020
If the recent RC Cola ad moved you to tweet your reaction about it, regardless whether endearingly in favor or violently against, then RC and their agency just achieved their objective of creating organic buzz for the brand. pic.twitter.com/PwADDOTYv1
— Don Pablo (@Totoy_PagAsa) November 26, 2020
No, that RC Cola ad is not just weird, it's actually brilliant. Everyone's talking about it right now, and that's how ads should work.
— Al-Zir Georges (@alzirgeorges) November 26, 2020
Me pulling my mom's head to make sure it's not RC cola lol huhu pic.twitter.com/Wft30IbxUw
— Lei ❁.*･ﾟ (@sincereleii) November 26, 2020
Me after I watched RC Cola advertisement: pic.twitter.com/NCSn3As4SF
— Anna (@crankybenj) November 26, 2020
me making sure i ain't an rc cola pic.twitter.com/05V3Szewbb
— Jian Genovana (@jiangenovana) November 27, 2020
It may be weird to some, but RC Cola just reached a new high of impression by producing an extremely out of the box concept that left many wondering and talking about what they just saw. Yup, RC. COLA. DID. THAT.
brb buying an rc cola 😌✨ pic.twitter.com/2qHKmy4VL0
— bianca (@biancaprlta) November 26, 2020
What are your thoughts on RC Cola’s latest advertisement? Tell us in the comments!
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