Ed Sheeran released his third album, Divide, on March 3, and boy is it one for the history books. He uploaded the entire thing to YouTube, which is now free for everyone to listen to. Not even a week into the album’s launch, it already hit 1 billion hits on YouTube.
When Divide hit Spotify, his fans went wild. The Weeknd’s Starboy used to sit atop the Spotify first-day stream throne with 29 million streams, but Divide shattered that with a whopping 56,727,861 streams. All of Ed Sheeran’s tracks were also streamed 68.7 million times, breaking the previously held record of 40.3 million by The Weeknd.
Divide, which sticks to Sheeran’s math-based titles, has 16 tracks. Those 16 tracks just happen to be the top 16 slots of Spotify UK’s Top 50.
Ed Sheeran’s not done making history just yet. His single “Shape of You” was streamed 10.12 million times on March 3 alone, smashing his own previous record of 7.94 million stream on January 6.
The reason for this album’s success can be attributed to the fact that it has something for everyone. If you want an upbeat song you can just dance to, “Shape of You” is for you. If sweet slow jams are your style, give “Perfect” a listen. If you’re going on a road trip with some friends, you’re gonna love “Castle on the Hill ”.
From Playing For Beer To Garnering 1 Billion Hits
It’s truly inspirational to know that before Ed Sheeran got popular, he was a homeless dreamer who would do gigs for beer. He gets to play his songs through busking. With a lot of hard work and a little bit of luck, he managed to become the UK’s biggest pop singer. His story is proof that indie artists can crossover to the mainstream, and be successful.
Will We See Ed Sheeran In Manila This Year?
There’s great news for Ed Sheeran’s Southeast Asian fans. His manager, Stuart Camp, said that the he’ll release tour locations and dates for the region on May.
North American dates being announced later this week. SE Asia in May now. Thanks
— Stuart Camp (@StuartCamp) March 5, 2017
The English singer-songwriter said that one of his biggest markets is the Philippines. Let’s keep our fingers crossed that he’d return to Manila!
Featured Photo from wheninmanila.com